Floyd Norris, Adjunct Professor, Investor Relations, Former Chief Financial Correspondent and Assistant Business Editor at the New York Times
Floyd Norris retired in 2014 after 26 years at The New York Times, where he was Chief Financial Correspondent and Assistant Business Editor and wrote two weekly columns, "High and Low Finance" and "Off the Charts." He previously was "The Trader" columnist at Barron's and worked for The Associated Press and United Press International. Before going into financial journalism, he worked as press secretary to then Senator John A. Durkin, Democrat of New Hampshire. Norris was a Walter Bagehot Fellow at Columbia University in 1981-'82 and received an MBA from Columbia in 1983. He is a recipient of the three Lifetime Achievement Awards in business journalism, including the Loeb award from UCLA and awards given by the Society of American Business Editors and Writers and the New York Financial Writers' Association. He lives in Brooklyn with his wife, Chris Bockelmann, who he met when she was a Bagehot Fellow in 1982-'83. They are the co-authors of “The New York Times Century of Business,” published in 2000. |
Investor Relations Class, Winter 2016 (January), Monday - Thursday, 5:50 - 8:58pm
This class examines the theory and practice of investor relations as corporations both comply with legal requirements for financial communication and compete in the marketplace for investment capital. Topics covered include types of financial information, SEC requirements/guidelines, and the design of annual reports and other communications directed to shareholders and prospective shareholders. At the completion of this course, students will possess a sufficient understanding of the theory, research, and practice of investor relations to work with other specialists in a corporate investor relations program.
The class is designed to teach both MBA and Corporate Communication students about investor relations, including dealing with financial scandals. Students are able to learn about investment strategies, tolerance for risk, investment goals, and financial communication at the same time.
Over several decades as a financial journalist, Floyd Norris has dealt with many investor relations professionals, at both companies and public relations agencies, and has learned a lot about how it can be done well, and how it is often done poorly.
Dr. Michael Goodman will be co-teaching the class with Floyd Norris Dr. Goodman is an expert in the field, and will bring much experience that will complement Floyd Norris' expertise.
There will be two papers, as well as a term project that will included both written and oral presentations.
Eric Cerny, Investor Relations (IR) at Fossil Group, and recent guest lecturer in the Corporate Communication class (COM 9620) says, "a career in IR requires broad knowledge of a company or business and the ability to translate that knowledge into a clearly communicated investment thesis delivered to a wide audience - management teams, shareholders, analysts and media. It provides an individual with a unique opportunity to broaden their scope and interact frequently with peers - both internal and external."
This class examines the theory and practice of investor relations as corporations both comply with legal requirements for financial communication and compete in the marketplace for investment capital. Topics covered include types of financial information, SEC requirements/guidelines, and the design of annual reports and other communications directed to shareholders and prospective shareholders. At the completion of this course, students will possess a sufficient understanding of the theory, research, and practice of investor relations to work with other specialists in a corporate investor relations program.
The class is designed to teach both MBA and Corporate Communication students about investor relations, including dealing with financial scandals. Students are able to learn about investment strategies, tolerance for risk, investment goals, and financial communication at the same time.
Over several decades as a financial journalist, Floyd Norris has dealt with many investor relations professionals, at both companies and public relations agencies, and has learned a lot about how it can be done well, and how it is often done poorly.
Dr. Michael Goodman will be co-teaching the class with Floyd Norris Dr. Goodman is an expert in the field, and will bring much experience that will complement Floyd Norris' expertise.
There will be two papers, as well as a term project that will included both written and oral presentations.
Eric Cerny, Investor Relations (IR) at Fossil Group, and recent guest lecturer in the Corporate Communication class (COM 9620) says, "a career in IR requires broad knowledge of a company or business and the ability to translate that knowledge into a clearly communicated investment thesis delivered to a wide audience - management teams, shareholders, analysts and media. It provides an individual with a unique opportunity to broaden their scope and interact frequently with peers - both internal and external."